Guercio Joins NASH Maritime’s Technology Team
technology offer.Guercio, a U.S. Navy veteran, has more than 25 years of experience in marine electronics including field support, technical specification, systems integration design, installation, commissioning and acceptance trials.He has worked for global marine electronic system providers including Navico and Leonardo, his most recent role being Business Development Manager for SRT Marine Systems.Chris Hutchings, Technology Lead at NASH Maritime, said, “NASH Maritime is delighted to have John onboard. He brings with him a unique combination of international maritime experience, practical field
Navico Hires Norton as Chief Sustainability Officer
Navico, parent company to the Lowrance, Simrad Yachting, B&G and C-MAP brands, said it has hired Tara Norton as its first-ever Chief Sustainability Officer, as the company has made sustainability one of its core strategic pillars globally across its brands, products, operations and production. Norton joins the marine electronics company from French multinational Engie Impact, where she worked with its corporate and government clients to accelerate their energy transition to cleaner energies.“We are dedicated to being an environmentally-responsible company,” said Knut Frostad
Navico Hires Elgie to Lead Americas Sales
Navico, parent company to marine electronics brands Lowrance, Simrad, B&G and C-MAP, announced today that Jamie Elgie has been appointed to the position of senior vice president and chief operating office of the Americas.In his new role, Elgie will be responsible for all sales, marketing and operations activities for the Lowrance, Simrad, B&G and C-MAP brands throughout North, Central and South America.Elgie came to Navico from Wilson Electronics, a manufacturer and marketer of cellular infrastructure equipment based in Utah, where he served as chief marketing officer. Prior to this post
Navico Names Rae Manager for Canada
Marine electronics manufacturer Navico has appointed Steve Rae to the position of Country Manager for Canada.Based in Vancouver Island, B.C., Rae will be responsible for sales, service and support for the company’s three marine electronics brands, Lowrance, Simrad and B&G. In addition, he will oversee a new Edmonton-based Navico service center that will open on May 30.Rae has been involved with Navico brands since 1988, managing Canadian sales and service for Lowrance. In 2008, he joined distributor CMC Electronics serving as “Navico Canada” and then returned to a full-time
Navico Hires Southwest US Sales Manager
Navico, a manufacturer of marine electronics and parent company to the Lowrance, Simrad and B&G brands, has appointed Scott Nagel as its new territory sales manager for the southwest U.S. Based in Mission Viejo, Calif., Nagel’s territory will cover California, Arizona, Nevada, Utah, Colorado, New Mexico and Hawaii. Nagel has been in the industry for many years working as an independent sales representative for leading brands like Daiwa, Rapala, Flambeau, Penn, Beretta and Sig Sauer. Nagel got his start in the industry while attending San Diego State University and working
Ocean Signal MD Wrigley Steps Down
will continue to bring innovative safety products to the market which will save lives.” Alan Wrigley started in the marine industry in the 1970s with Racal Marine, engineering marine HF and MF equipment. He then became a director for Sharp Autopilots, before he left in 1984 to start the original Navico Ltd where he led the development of Axis VHF radios and was involved in the development of the first waterproof radio. Following Kongsberg Maritime’s acquisition of Navico, Wrigley became managing director of Simrad Ltd from 2000 to 2008. New Ocean Signal Managing Director Jordan was appointed
Gifford to Lead GOST Sales Team
support specialist. This technical understanding combined with his retail sales experience lead to his position as regional sales manager for Garmin International in 2006, followed by regional sales manager for Maritime Marketing, LLC in 2008. Most recently, he worked as national warranty manager for Navico. Based out of New Durham, New Hampshire, Gifford is responsible for servicing existing accounts and expansion of the GOST brand
Quéru, Davis Take up Leadership Roles at Navico
Nicolas Quéru has been appointed to lead Navico’s Commercial Marine Division worldwide to take forward the marine electronics group’s continuing strategy for growth. Quéru has been made EVP Managing Director with immediate effect following his promotion from Vice President, Commercial Marine EMEA. He succeeds Jose Herrero. A French Native residing in Oslo, Norway, Quéru has extensive experience in international business management, including over eight years in management consulting at Oliver Wyman and Bain & Company leading assignments in strategic
OceanLED Adds New Director of Marketing
OceanLED has appointed Jim Deheer to the role of Director of Marketing with global responsibility for all of OceanLED’s marketing and communication activities. Deheer has over 20 years of experience in the marine industry, previously working for Navico as Global Brand Director and EMEA Marketing Director managing a number of high profile brands including B&G, Simrad and Lowrance. “We are delighted to welcome Jim to Ocean LED Management Team,” said Ocean LED CEO Guppy Dhariwal. “Jim brings with him extensive marine industry knowledge and experience which
Ocean Signal Appoints US Sales Manager
fishing industries, maritime sales manager Joe Bauschka is handling increased demand for Ocean Signal’s rescueME and SafeSea ranges of recreational and commercial communication and safety products, and a growing distribution network in the U.S. Bauschka previously worked as regional manager for Navico Inc for 17 years, before moving on to key sales roles at Pure Fishing and Simrad Fisheries. Bauschka will specifically focus on Ocean Signal’s compact rescueME range of safety products, including the new DAME-nominated rescueME MOB1, the rescueME EDF1 Electronic Distress Flare, rescueME
Navico Bolsters Global Marketing Team
Navico, a manufacturer of marine electronics and parent company to the Lowrance, Simrad and B&G brands, announced the strengthening of its global marketing team. Navico has made changes to a number of positions in its Global and Americas Marketing teams. Jim Deheer will continue his role as Global Brand Director for B&G and has taken on the additional responsibilities for the global brand management of growing the range of Professional Simrad products. Daren Cole has been appointed to the role of Global Brand Director for Lowrance, and Steve Mosinski joins Navico from Dollar Thrifty
